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Full-service sport and entertainment company that provides partners with a one-stop option for sponsorship sales, consulting, and event management.



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Prince Edward Island Open Champion - Michael Blair

August 28th, 2021 

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August 25th marked the return of proffesional golf to Prince Edward Island as the 3rd stop of the Mackenzie Tour - PGA Tour Canada kicked off.


The Prince Edward Island Open displayed some incredible golf over 4 days of championship play with Michael Blair finishing at the top of the leaderboard. Michael was crowned Prince Edward Island's first proffesional golf champion in over 20 years.


For more information on the Prince Edward Island Open and the remainder of the Mackenzie Tour visit the event website at 

University Cup Returns to Halifax

June 10, 2021 

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Acadia University's Department of Athletics is pleased to announce that Acadia University, in partnership with S|E|A, has been awarded hosting rights for the 2022 U SPORTS Men's Hockey National Championship, referred to as the University Cup following the pandemic cancellation of the 2020 University Cup in which Acadia was the host.

Visit for more details on this exciting announcment. 

Mackenzie Tour - PGA TOUR Canada announces Two Events in Prince Edward Island

June 10, 2021 

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The Mackenzie Tour - PGA TOUR Canada and Sports & Entertainment Atlantic (S|E|A) unveiled information regarding the hosting of two events in late August and early September in Prince Edward Island.


The Tour announced Thursday the Prince Edward Island Open, which was postponed in 2020 due to the Covid-19 pandemic, will take place at Dundarave Golf Course over six days running Monday August 23 through Saturday August 28. The Tour also announced a second event, will also occur in Prince Edward Island this year. The Brudenell River Classic, a 54-hole championship, will be hosted at Brudenell Golf Course running Monday August 30 through to Thursday September 2. 

As host organization of the Prince Edward Island Open, S|E|A is delighted to help bring professional golf back to PEI and continue the growth of golf on the Island. For more information on the Prince Edward Island visit:

MWBA + S|E|A Announcement

June 1, 2021 

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The MWBA has been working hard in preparation for its inaugural season and, as they look to increase exposure and marketing, on Tuesday, June 1st they announced the addition of Sports and Entertainment Atlantic (S|E|A) to their partner roster.

 For the full statement and access to the MWBA League Preview visit

Successful First A|X|A Rocket League Tournament

March 25, 2021 

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On March 23 + 25 Alpha Xperience Atlantic launched their first Esports tournament, featuring Rocket League gameplay! After two days of high action, team Zelos was crowned the first-ever A|X|A Champions! Hailing from Nova Scotia + Colorado, Zelos took home the first place prize valued at $600! Zelos managed to beat Indiana based Northern Shield Esports, 3-0 in a best of 5 series. The Indiana based team took home $450 in prizing. Third place team, The Menz rounded out the podium taking home $300 in prizing. Day two was filled with high stakes and the very special appearance from our A|X|A Hero, JKnaps! Check out the full recap at Thank you to everyone who played and tuned in!

For more information and updates on future Alpha Xperience Atlantic events visit

Alpha Xperience Atlantic - Meet the First A|X|A Hero

March 11, 2021 

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Alpha Xperience Atlantic is pleased to announce our first A|X|A Hero, Jacob Knapman! Knapman, known in the gaming community as JKnaps, is a 21 year old professional Rocket League G2 Esports superstar with proud Nova Scotia roots. JKnaps is among the top ranked players in the world and competes globally on one the most electric teams in the industry. Both he and his teammates have had success at the highest levels competition such as RLCS, Worlds and much more.

“I am a proud supported of the A|X|A Rocket League tournament because of their
commitment to grow a community of competitive gaming in the Atlantic Region. The team at A|X|A has been very welcoming to me and my involvement with the A|X|A Rocket League tournament. I look forward to helping them in the future.” - JKnaps

A|X|A Rocket League Tournament 

February 22, 2021 

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Alpha Xperience Atlantic is pleased to announce our first tournament! Join us on March 23rd & 25th in our online 3v3 cross platform tournament. Rocket League is a free to play game that is rated E for everyone. Compete with your team for $1,300+ in prizes! Registration opens on February 25th.

For more information and registration details, visit

S|E|A Making Entrance In Esports - Alpha Xperience Atlantic

February 8, 2021 

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S|E|A is proud to announce Atlantic Canada's Newest Esports Enterprise!

A|X|A provides a platform for gamers to compete competitively for valued prizes. Offering high quality tournaments for all genres of gamers while building a strong community at the same time. More to come soon.

For more information, visit

A|X|A Your Competitive Esports Hub

S|E|A Waterfront Theatre - Entertainment Series

August 26, 2020

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We are excited to announce a concert and comedy show series on the Halifax Waterfront in partnership with Develop NS. Join us this Labour Day weekend to enjoy music from Mo Kenney, the Mellotones, and Adam Baldwin & the Lake City Motor Band! All shows will begin at 8 PM. If that's not enough entertainment for you, Comedian, James Mullinger, will be lighting up everyones day on Monday at 3 PM! 

Tickets available at

Prince Edward Island Pro-Am Postponed

May 29, 2020

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The Mackenzie Tour – PGA TOUR Canada announced today that the 2020 season has been cancelled due to the ongoing COVID-19 public health crisis. 


The inaugural Prince Edward Island Pro-Am, which was originally scheduled for July 2-5, will be postponed until 2021.

Read More


April 22, 2020

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As a proud partner of the MHL, we at S|E|A want to acknowledge and appreciate the work they've done in creating the Nova Scotia Victims Fund for those impacted by the recent shooting. We encourage everyone to purchase a sticker#NovaScotiaStrong.


March 20, 2020

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S|E|A is taking precautions over the next few weeks to monitor COVID-19 during these uncertain times. A decision has been made to postpone the S|E|A Summit until further notice. We look forward to rescheduling the event in the coming year. 

U SPORTS University Cup Cancelled

March 12, 2020

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U SPORTS, in conjunction with Price Edward Island University, Acadia University and Sports & Entertainment Atlantic, announced the cancellation of the 2020 U SPORTS Men's and Women's Hockey Championships. 

The decision was made following Hockey Canada's announcement to cancel all sanctioned activities due to the evolving global situation on COVID-19. 

University Cup Ticket Packages on Sale Now

July 26, 2019

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Lock in your seats between the blue lines for this year's U SPORTS University Cip. Ticket packages including tickets to all eight games are on sale now. Single game tickets will be on sale March 8th.

MHL & S|E|A Partnership Extended

October 11, 2019

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The Maritime Junior Hockey League (MHL) and SEA are please to announce a continued relationship through June 2020. The two sides have been collaborating on the development of a new strategic direction for the MHL, as well as a focused partnership strategy to position the league for growth with new stakeholders. SEA will continue to provide the MHL with proven leadership in the areas of sponsorship marketing, strategic direction and event services.

Chan Raises the Inaugural Trophy at HFX Pro-Am

July 26, 2019

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Lorens Chan of Hawaii left the inaugural HFX Pro-Am presented by Steele Jaguar with a trophy in hand. After leading the first three rounds, Chan had to get through one last day at Oakfield Golf & Country Club. Although many other golfers on the Mackenzie Tour came close to taking Chan's leader position, he was able to finish in first place with a -24 stroke score throughout the tournament.


6086 Quinpool Rd, Halifax, NS

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